# Cloud

Zerve is designed to be self-hosted and run on a customer's cloud account. This brings all the security and privacy controls built in with the cloud.&#x20;

**1. Enhanced Data Privacy:**

Self-hosting brings in enhanced data privacy controls which means all the sensitive data stays safe and secure

**2. Greater Data Security:**

Flexibility to add customized data security protocols like breach detection, encryption.

**3. Regulatory Compliance:**

Store data in your own cloud account in order to stay in line with existing controls and compliancy practices.

**4. Data Ownership and Control:**

Complete ownership of data such as data retention, backups as per the customer's cloud policy.&#x20;


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